Take a deep dive.
Here's why you should start making data-driven decisions.
In a nutshell... Data-driven decision making keeps you competitive with businesses that are already exploring data – and it gives you an edge over those that aren't there yet. It helps you understand your customers better, and it can reveal hidden opportunities.
Invest where the action is.
Do you know how your customers are connecting with your brand? Get actionable insights on your most productive lead-generation strategies with Capture Code technology and Custom Call Tracking. These tools will tell you where your customers are coming from, and suggest ways to strengthen your advantages.
You're not just comparing apples and oranges.
Let’s pretend you run the same holiday campaign every year. Two years ago, Iowa City went crazy for it. Last year was a touch slower, but you're not sure why. Our data analytics reporting helps you isolate the key variables from campaign to campaign so you can make informed adjustments.
People, computers, it's a dream team!
Our in-house analytics experts can help you understand data findings, provide context, and suggest approaches to improve lead generation. Your tracking and analytics data contains secrets. With the right tools and know-how, you can find them.
All your reporting in one place.
Get access to your analytic data on a streamlined, easy-to-use dashboard. We want you to get the most out of your marketing budget every step of the way, and part of that is giving you the tools to make decisions in real time.